{"title":"Shampoo for gray and white hair","description":"","products":[{"product_id":"goldwell-shampoing-argent-dualsenses-silver-pour-les-cheveux-blancs-300ml-10-14oz","title":"Silver Neutralizing Shampoo - For Cool Blonde and Silver Hair (300ml\/10.14oz)","description":"\u003ch2\u003eSilver Shampoo Neutralizing\u003c\/h2\u003e\n\u003cp\u003eGoldwell Dualsenses Silver Shampoo neutralizes unwanted yellow tones in silver and cool blonde hair to ensure your hair color remains vibrant and flawless. As soft as water, its formula includes the unique FadeStopFormula Technology which significantly minimizes color fading, for protected highlights with every wash. In order to maximize shine, its active ingredients transform non-visible UV light into visible light for magnificent, amplified shine. Hair is shiny, protected and healthy.\u003c\/p\u003e\n\u003ch2\u003eHair types\u003c\/h2\u003e\n\u003cp\u003eFor cool blonde and silver hair\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eGently cleanses and removes impurities\u003c\/li\u003e\n\u003cli\u003eAmplifies and promotes the maintenance of cool reflections\u003c\/li\u003e\n\u003cli\u003eNeutralizes unwanted golden reflections\u003c\/li\u003e\n\u003cli\u003eInstantly brings out luminosity\u003c\/li\u003e\n\u003cli\u003eMinimizes color fading\u003c\/li\u003e\n\u003cli\u003eHelps maintain vibrant color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eApply shampoo to wet hair and massage into lather.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eLeave to act for 1 to 2 minutes\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eFollow with Goldwell Silver Conditioner.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eIngredients and their benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eLuminescine Technology:\u003c\/strong\u003e Transforms non-visible UV light into visible light for a magnificent, amplified shine.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFadeStopFormula Technology:\u003c\/strong\u003e Minimizes color fading with each use.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Goldwell.","offers":[{"title":"(300ml\/10.14oz)","offer_id":51788927467814,"sku":"CC0000015492","price":17.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/byrpre4rhks1cud5lng2.jpg?v=1765482267"},{"product_id":"captain-fawcett-s-shampoing-violet-bianco-classico-purple-shampoo-pour-cheveux-blonds-gris-et-decolores-250ml-8-45oz","title":"Bianco Classico Purple Shampoo (250ml\/8.45oz)","description":"\u003ch2\u003eBianco Classico Purple Shampoo - Captain Fawcett’s\u003c\/h2\u003e\n\u003cp\u003eThe Bianco Classico Purple Shampoo by Captain Fawcett is a violet shampoo formulated to neutralize unwanted yellow tones and revive the brightness of blonde, grey, white or bleached hair. Its crushed‑violet pigment corrects warm undertones and restores the natural radiance of silver, grey or platinum shades. It cleanses gently while enhancing clarity, definition and shine.\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eNeutralizes yellow tones:\u003c\/strong\u003e Crushed violet pigments instantly counteract warm hues, revealing cooler and brighter tones.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRevives the brilliance of white, grey or silver hair:\u003c\/strong\u003e Boosts clarity and natural shine in blonde, grey or bleached hair.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eGentle yet effective cleansing:\u003c\/strong\u003e Removes impurities and buildup without irritating the hair or scalp.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDesigned for regular maintenance:\u003c\/strong\u003e Easily integrates into a routine to maintain freshness, luminosity and tonal clarity.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSuitable for all hair types:\u003c\/strong\u003e Ideal for natural, bleached, color‑treated or grey hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFragrance\u003c\/h2\u003e\n\u003cp\u003eThe Bianco Classico fragrance evokes discreet, refined elegance. It opens with a subtle aromatic freshness touched with light spice, offering a clean and crisp impression. A soft floral nuance rounds the edges, while a warm, enveloping woody base settles in, providing comfort and timeless sophistication. The result is a clean, soothing and deeply elegant scent with a classic and polished character.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eOlfactory Notes\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eTop Notes\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eRosemary: Herbal, woody, fresh and slightly resinous\u003c\/li\u003e\n\u003cli\u003eStar Anise: Adds a soft, sweet and gently spiced nuance\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHeart Note\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eCyclamen: A clean, delicate floral note with a light, aqueous softness\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eBase Notes\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eAmbergris: Mineral, soft and enveloping\u003c\/li\u003e\n\u003cli\u003eCedarwood: Warm, dry and noble\u003c\/li\u003e\n\u003cli\u003eTonka Bean: Sweet, warm and subtly vanilla‑like\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eApply to wet hair.\u003c\/li\u003e\n\u003cli\u003eMassage gently until a uniform lather forms.\u003c\/li\u003e\n\u003cli\u003eLeave on for 1 to 3 minutes depending on the desired intensity.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eUse 1 to 2 times per week or as needed.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eIngredients and their benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eViolet pigment (CI 60730):\u003c\/strong\u003e Neutralizes yellow undertones.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePanthenol:\u003c\/strong\u003e Helps moisturize and improve hair appearance.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eGlycerin:\u003c\/strong\u003e Maintains hydration and protects the hair fibre.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eMild cleansing agents (SLES, betaine, quaternaries):\u003c\/strong\u003e Ensure effective cleaning without harshness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eTips\u003c\/h2\u003e\n\u003cp\u003eIdeal for maintaining the brightness of grey, white and blonde hair. For a complete routine, pair with a nourishing conditioner to preserve softness and shine.\u003c\/p\u003e\n\u003cp\u003eMade in Great Britain\u003c\/p\u003e","brand":"Captain Fawcett's","offers":[{"title":"(250ml\/8.45oz)","offer_id":52105863495974,"sku":"CC0000042206","price":39.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/ct6swyzgn31yg9dfqt1z.jpg?v=1771427956"},{"product_id":"duo-violet-violet-duo-2x-300ml-10-0oz","title":" Violet Duo (2x 300ml\/10.0oz)","description":"","brand":"Alcôve","offers":[{"title":"Default Title","offer_id":52999325647142,"sku":"CC0000042567","price":28.8,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/690651011427-alcove-violet-duo.jpg?v=1778858790"},{"product_id":"shampoing-dejaunissant-okara-silver","title":"Okara Silver Toning Shampoo","description":"\u003ch2\u003eOkara Silver Toning Shampoo\u003c\/h2\u003e\n\u003cp\u003eRené Furterer's Okara Silver Toning Shampoo is specially designed to enhance gray, white, platinum blonde natural or colored hair. Infused with Okara extract, rich in amino acids similar to those of keratin, this shampoo promotes deep hair repair. The violet corrective pigments, meanwhile, effectively neutralize unwanted yellow highlights that can dull the natural color of the hair.\u003c\/p\u003e\n\u003cp\u003eThanks to this unique combination, your hair regains its natural shine and luminosity, with sublimated silver or pearly highlights. Allowing to preserve the beauty of light tones, it offers an effective solution to fight against yellowing and maintain a uniform and radiant color.\u003c\/p\u003e\n\u003ch2\u003eHair types\u003c\/h2\u003e\n\u003cp\u003eFor gray, white, platinum blonde natural or colored hair.\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eGently cleanses and neutralizes yellow highlights\u003c\/li\u003e\n\u003cli\u003eSublimates and illuminates gray, white or platinum blonde hair\u003c\/li\u003e\n\u003cli\u003ePromotes the repair of weakened hair fibers\u003c\/li\u003e\n\u003cli\u003eHair regains suppleness and softness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe vegan formula is silicone-free, paraben-free and is made from 99% natural ingredients.\u003c\/p\u003e\n\u003ch2\u003eFragrance\u003c\/h2\u003e\n\u003cp\u003eA delicate and elegant fragrance with a refined floral note.\u003c\/p\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003cp\u003eApply the shampoo to wet hair and massage the scalp in circular motions, from the nape of the neck to the crown of the head.\u003c\/p\u003e\n\u003cp\u003eLeave on for 2 to 3 minutes or more, as needed.\u003c\/p\u003e\n\u003cp\u003eRinse thoroughly.\u003c\/p\u003e\n\u003ch3\u003eIngredients and their benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eOkara:\u003c\/strong\u003e Okara is rich in amino acids, which are the basic constituents of keratin, the main protein in hair. These amino acids help restructure the hair fiber, repair damaged areas and strengthen hair sensitized by coloring or bleaching.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eViolet Corrective Pigments:\u003c\/strong\u003e Purple being the complementary color of yellow, purple pigments act as a natural anti-yellow. They neutralize unwanted yellow reflections that can dull hair color and make it look less vibrant. Thanks to this corrective action, hair regains its natural shine and luminosity. The color appears purer and more uniform. The results are visible from the first use. Your hair is instantly brighter and more vibrant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ciframe src=\"\/\/www.youtube.com\/embed\/-E3GZBgxolU\" width=\"600\" height=\"336\" allowfullscreen=\"allowfullscreen\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe src=\"\/\/www.youtube.com\/embed\/mOq5dSYtrro\" width=\"600\" height=\"336\" allowfullscreen=\"allowfullscreen\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"René Furterer","offers":[{"title":"(600ml\/20.2oz)","offer_id":52999335412006,"sku":"CC0000018895","price":72.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/673914811125-okara-silver-shampoo-600ml.jpg?v=1778859869"},{"product_id":"shampoing-silverati","title":"Silverati Shampoo ","description":"\u003ch2\u003eSilverati Anti-Aging Toning Shampoo\u003c\/h2\u003e\n\u003cp\u003eOribe's Silverati illuminating shampoo is specially formulated for white and gray hair. It brightens and brightens gray, silver and white hues, while eliminating unwanted golden tones. Its anti-aging formula restores hair elasticity and softens strands for healthy looking, timeless hair. Rich in antioxidants, it protects against environmental damage and UV rays.\u003c\/p\u003e\n\u003ch2\u003eHair types\u003c\/h2\u003e\n\u003cp\u003eFor white and gray hair\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eGently cleanses without drying out the hair\u003c\/li\u003e\n\u003cli\u003eCorrects and eliminates unwanted reflections\u003c\/li\u003e\n\u003cli\u003eIlluminates, softens and tames mature hair\u003c\/li\u003e\n\u003cli\u003eNourishes, strengthens and improves elasticity\u003c\/li\u003e\n\u003cli\u003eProtects against free radicals\u003c\/li\u003e\n\u003cli\u003eUV protection\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003cp\u003eApply to wet hair. Massage and rinse. Can be used as needed or daily to lighten and tone hair.\u003c\/p\u003e\n\u003ch3\u003eIngredients and their benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eOribe Signature Complex (watermelon, lychee and edelweiss flower):\u003c\/strong\u003e defends hair against oxidative stress, photoaging and the breakdown of natural keratin while protecting it from the drying, damaging and bleaching effects of the elements\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHydrolyzed Vegetable Protein:\u003c\/strong\u003e Bonds to the most damaged areas of the hair's surface to restore structure and strength.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eMallow flower extract:\u003c\/strong\u003e hydrates and softens while promoting moisture balance in the hair shaft.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eBlue \u0026amp; Silver Pigment Blend:\u003c\/strong\u003e Lightens gray and silver hair, eliminates yellow tones and prevents color fading.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eEuropean Silver Fir Extract:\u003c\/strong\u003e Intensely hydrates to protect against pollution and free radical damage while preventing the signs of premature aging.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eArctic Root Extract:\u003c\/strong\u003e Helps restore elasticity to improve hair texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e1000ml pump not included\u003c\/p\u003e\n\u003cp\u003e\u003ciframe src=\"\/\/www.youtube.com\/embed\/G46IojmG95k\" width=\"600\" height=\"336\" allowfullscreen=\"allowfullscreen\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"Oribe","offers":[{"title":"(1000ml\/33.8oz)","offer_id":52999335444774,"sku":"CC0000038105","price":166.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/840035200446-oribe-silverati-shampoo-250ml.jpg?v=1778859864"},{"product_id":"shampoing-anti-reflets-cuivres-blondage","title":"Blondage Anti-Brass Shampoo","description":"\u003ch2\u003eColor Extend Blondage Shampoo\u003c\/h2\u003e\n\u003cp\u003eRedken's Color Extend Blondages shampoo is an ultra violet neutralizing shampoo formulated to tone and strengthen blonde and matted hair. It contains salicylic acid that strengthens and repairs blonde hair from the inside, as well as pure purple pigments that remove unwanted yellow and copper tones and leave blondes cold and glowing. It creates bright strands from root to tip. This formula gently cleanses and softens hair.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eHair types\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eFor blonde hair.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eAdvantages\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eGently cleanses and adds softness.\u003c\/li\u003e\n\u003cli\u003eRepairs and strengthens hair from the core.\u003c\/li\u003e\n\u003cli\u003eFeatures Pure Violet (purple) Pigment to eliminate brassiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003eHow to use it\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eApply on wet hair. Massage and lather. Rinse thoroughly. Repeat if necessary.\u003c\/p\u003e\n\u003ch2\u003eTips\u003c\/h2\u003e\n\u003cp\u003eWe suggest you follow with the Color Extend Blondage conditioner. \u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eIngredients and their benefits\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eSalicylic acid:\u003c\/strong\u003e Strengthens and repairs blonde hair from the core.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePure violet pigments:\u003c\/strong\u003e Tones and removes unwanted brassiness and to leave blonde hair color cool and bright.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003eAward\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e2019 Allure Best of Beauty best shampoo for color treated hair\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Redken","offers":[{"title":"(1000ml\/33.8oz)","offer_id":52999335772454,"sku":"CC0000027791","price":59.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/884486456014-redken-color-extend-blondage-shampoin_ea2e4383-1281-48f1-8aae-5da288152c52.jpg?v=1778860139"},{"product_id":"shampoing-neutralisant-de-tons-dores-so-silver","title":"So Silver Yellow Neutralizing Shampoo","description":"\u003ch2\u003eSo Silver Yellow Neutralizing Shampoo\u003c\/h2\u003e\n\u003cp\u003eMatrix's So Silver Shampoo neutralizes unwanted yellow tones in light blonde and gray hair. It instantly illuminates highlights and brings lots of shine while maintaining cool tones.\u003c\/p\u003e\n\u003ch2\u003eHair Types\u003c\/h2\u003e\n\u003cp\u003e\u003cbr \/\u003eFor light blonde or gray hair, level 8 to10\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eNeutralizes unwanted yellows and dullness\u003c\/li\u003e\n\u003cli\u003eHighly concentrated violet pigments\u003c\/li\u003e\n\u003cli\u003eBrightens blonde hair and gray hair\u003c\/li\u003e\n\u003cli\u003eAllows hair to better reflect light\u003c\/li\u003e\n\u003cli\u003eSuitable for colored and natural hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003eHow to use it\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eApply to wet hair, lather and rinse thoroughly. For maximum benefits, lather twice and leave the second application on for 3 to 5 minutes. Rinse. Repeat if necessary.\u003c\/p\u003e\n\u003cp\u003e\u003ciframe src=\"\/\/www.youtube.com\/embed\/JuR-nXn1qVs\" width=\"560\" height=\"314\" allowfullscreen=\"allowfullscreen\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"(300ml\/10.1oz)","offer_id":52999337574694,"sku":"CC0000003653","price":21.9,"currency_code":"CAD","in_stock":true},{"title":"(1000ml\/33.8oz)","offer_id":52999337607462,"sku":"CC0000003654","price":34.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/884486228055-matrix-total-result-silver-shampoo-10.jpg?v=1778860038"},{"product_id":"shampoing-neutralisant-et-raviveur-declat-silver","title":"Silver Neutralising and Brightening Shampoo","description":"\u003ch2\u003eSilver Neutralising and Brightening Shampoo\u003c\/h2\u003e\n\u003cp\u003eL'Oréal Professionnel's Silver Neutralising and Brightening Shampoo is the secret to dazzling silver hair. Enriched with purple pigments and magnesium acetate, it neutralizes unwanted yellow reflections while providing shine and softness. Its professional formula, suitable for all hair types, deeply revitalizes and preserves natural color, for silvery hair that shines with health and beauty.\u003c\/p\u003e\n\u003ch2\u003eHair types\u003c\/h2\u003e\n\u003cp\u003eFor gray and white hair\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eInstantly neutralizes unwanted yellow reflections\u003c\/li\u003e\n\u003cli\u003eBeautify gray and white tones\u003c\/li\u003e\n\u003cli\u003eRevives the shine of highlights\u003c\/li\u003e\n\u003cli\u003eIncreases softness and suppleness\u003c\/li\u003e\n\u003cli\u003eEnhances shine to hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003cp\u003eApply evenly to wet hair.\u003c\/p\u003e\n\u003cp\u003eMassage gently in small circles, focusing on the scalp.\u003c\/p\u003e\n\u003cp\u003eRinse for a long time, then a few seconds with cold water to reveal the shine.\u003c\/p\u003e\n\u003cp\u003eContinue with L’Oréal Professionnel Silver or Metal Detox Conditioner.\u003c\/p\u003e\n\u003cp\u003eWith each application, hair shines and becomes softer.\u003c\/p\u003e\n\u003ch3\u003eIngredients and their benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eMagnesium Acetate:\u003c\/strong\u003e Is a mineral known for its strengthening properties. It helps to strengthen the internal structure of the hair, thus making it more resistant to external aggressions and breakage. By strengthening the hair fiber, magnesium contributes to better reflection of light, thus giving hair a natural and healthy shine. In addition, it helps maintain optimal hydration of the hair, making it more supple and lighter. It thus prevents the appearance of frizz and facilitates styling.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eViolet Pigments:\u003c\/strong\u003e They help protect the natural color of white and gray hair by preventing oxidation and yellowing. They neutralize unwanted yellow reflections that can appear on the hair, returning it to a pure and luminous silver shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe 1500ml format pump is not included.\u003c\/strong\u003e To get it, add the following code in the search bar. \u003c\/p\u003e","brand":"L'Oréal Professionnel","offers":[{"title":"(300ml\/10.14oz)","offer_id":52999337640230,"sku":"CC0000029361","price":30.9,"currency_code":"CAD","in_stock":false},{"title":"(500ml\/16.9oz)","offer_id":52999337672998,"sku":"CC0000029362","price":37.9,"currency_code":"CAD","in_stock":true},{"title":"(1500ml\/50.7oz)","offer_id":52999337705766,"sku":"CC0000029437","price":60.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/3474636974269-loreal-silver-shampoo-500ml.jpg?v=1778860228"},{"product_id":"shampoing-quotidien-daily-silver-shampoo-250ml-8-45oz","title":"Daily Silver Shampoo (250ml\/8.45oz)","description":"\u003ch2\u003eRemoves brassy tones\u003c\/h2\u003e\n\u003cp\u003eAmerican Crew's Daily Silver Shampoo revitalizes and brightens the look of gray hair. The new and improved formula removes brassy tones while lightly moisturizing and conditioning hair, without weigh-down. Improved formula with reduced pigment load allows for daily use without tinting hair.\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eHair types\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eEspecially for gray hair\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eAdvantages\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eRemoves brassy tones on hair\u003c\/li\u003e\n\u003cli\u003eHelps to protect from UV discoloration\u003c\/li\u003e\n\u003cli\u003eImproved formula with reduced pigment load allows for daily use without tinting or staining the hair and scalp\u003c\/li\u003e\n\u003cli\u003eFormulated with 95% naturally derived ingredients\u003c\/li\u003e\n\u003cli\u003eVegan and formulated without silicones or parabens\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003eHow to use it\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWet hair thoroughly. Massage a small amount onto hair and scalp and rinse well. Repeat if necessary. Suitable for use on beards.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":52999337902374,"sku":"CC0000029942","price":16.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/738678001585-american-crew-silver-shampoo-250ml.jpg?v=1778860488"},{"product_id":"shampoing-violet-color-last-400ml-13-5oz","title":"Color Last Purple Shampoo (400ml\/13.5oz)","description":"\u003ch2\u003eColor Last Purple Shampoo\u003c\/h2\u003e\n\u003cp\u003eMaximize the longevity and beauty of your blonde with Biolage Professional's Color Last Purple Shampoo Color Care Concentrate . This gentle cleanser has been specifically formulated with a high concentration of violet pigments, essential for neutralizing and banishing warm tones that can dull the vibrancy of your color. Its conditioning formula, carefully pH balanced, works deep down to not only correct unwanted tones, but also maintain the health, softness, and dimension of your color-treated hair after each use.\u003c\/p\u003e\n\u003ch2\u003eHair types\u003c\/h2\u003e\n\u003cp\u003eFor all types of blonde hair\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eLow pH formula gently cleanses without fading color\u003c\/li\u003e\n\u003cli\u003eNeutralizes and corrects unwanted warm tones\u003c\/li\u003e\n\u003cli\u003eEnhances color dimension\u003c\/li\u003e\n\u003cli\u003eFor healthy and revitalized blonde hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe vegan formula is free of parabens and mineral oil and is proudly approved by PETA.\u003c\/p\u003e\n\u003ch2\u003eFragrance\u003c\/h2\u003e\n\u003cp\u003eInspired by the principles of classical aromatherapy, its fruity, floral, and woody notes blend to promote energy and calm.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTop Notes:\u003c\/strong\u003e Orange, bergamot, mandarin, green accord, cucumber, pineapple, blackcurrant\u003cbr \/\u003e\u003cstrong\u003eHeart Notes:\u003c\/strong\u003e Ylang-ylang, peach, jasmine, cinnamon, rose, lily-of-the-valley, carnation, tuberose\u003cbr \/\u003e\u003cstrong\u003eBase Notes:\u003c\/strong\u003e Musk, coconut, powdery accord, moss, iris, sandalwood, vanilla\u003c\/p\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003cp\u003eApply to wet hair and massage gently to create a lather.\u003c\/p\u003e\n\u003cp\u003eLeave on for 3 to 5 minutes, then rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003eFinish with Color Last Conditioner.\u003c\/p\u003e\n\u003cp\u003eUse weekly.\u003c\/p\u003e\n\u003ch3\u003eIngredients and their benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eViolet Pigment:\u003c\/strong\u003e These violet pigments counteract yellow tones that can appear in blonde hair due to various factors, such as bleaching, hard water, sun exposure, and time.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Biolage Professional","offers":[{"title":"(400ml\/13.5oz)","offer_id":52999338623270,"sku":"CC0000040817","price":28.9,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/884486407139-biolage-color-last-purple-shampoo.jpg?v=1778859497"},{"product_id":"shampoing-violet-sans-yellow","title":"Sans Yellow Violet Shampoo","description":"\u003ch2\u003eSans Yellow Violet Shampoo\u003c\/h2\u003e\n\u003cp\u003eThe purple shampoo Sans Yellow by Luc Vincent eliminates unwanted yellow tones and increases the shine of blonde, white or gray hair, while regenerating its health with each use. Its purple pigment-rich formula is infused with panthenol, collagen and keratin to prevent breakage and improve strand texture. The intensity of the color is preserved, yellow reflections are neutralized and the hair is supple and shiny.\u003c\/p\u003e\n\u003cp\u003eUnlike the majority of purple shampoos, its unique formula can be used every day, without damaging or drying the hair, in addition to never leaving a purple reflection on the hair. After use, hair is luminous, strengthened and protected..\u003c\/p\u003e\n\u003ch2\u003eHair types\u003c\/h2\u003e\n\u003cp\u003eFor blonde, gray or white hair\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eNeutralizes yellow reflections\u003c\/li\u003e\n\u003cli\u003eProtects strands from breakage\u003c\/li\u003e\n\u003cli\u003eNourishes and hydrates the hair fiber\u003c\/li\u003e\n\u003cli\u003eIncreases suppleness and softness\u003c\/li\u003e\n\u003cli\u003eMakes hair luminous and radiant\u003c\/li\u003e\n\u003cli\u003eCan be used daily\u003c\/li\u003e\n\u003cli\u003eNon-drying formula\u003c\/li\u003e\n\u003cli\u003eSuitable for colored or natural hair\u003c\/li\u003e\n\u003cli\u003eDesigned and manufactured in Quebec\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003cp\u003eApply a small amount of shampoo to wet hair and massage into a lather.\u003c\/p\u003e\n\u003cp\u003eRinse thoroughly and follow with Sans Yellow Conditioner.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor light neutralization:\u003c\/strong\u003e Leave on for up to 1 minute, for daily use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor medium neutralization:\u003c\/strong\u003e Leave on for up to 5 minutes. Use 1 to 2 times a week.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor intense neutralization:\u003c\/strong\u003e Leave on for up to 5 minutes or extend the exposure time if necessary. Use daily until desired color is achieved. Use 1-2 times per week to maintain results.\u003c\/p\u003e\n\u003ch3\u003eIngredients and their benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eKeratin:\u003c\/strong\u003e Adds strength and improved resistance to reduce hair breakage.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCollagen:\u003c\/strong\u003e Helps restore strength and elasticity to the hair fiber for healthy, youthful-looking hair.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eJojoba Oil:\u003c\/strong\u003e Moisturizes hair, makes it easier to detangle and helps eliminate split ends. Makes hair more resistant to tangling and prevents damage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e*Made in Canada\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003ciframe src=\"\/\/www.youtube.com\/embed\/UvKXPStJIvg\" width=\"600\" height=\"336\" allowfullscreen=\"allowfullscreen\"\u003e\u003c\/iframe\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Luc Vincent","offers":[{"title":"(300ml\/10.14oz)","offer_id":52999338656038,"sku":"CC0000033418","price":29.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/858480001334-luc-vincent-sansyellow-shampoo-new-lo.jpg?v=1778859517"},{"product_id":"shampoing-violet-anti-jaunissement-violet-shampoo","title":"Anti-Yellow Violet Shampoo","description":"\u003ch2\u003eAnti-Yellow Violet Shampoo\u003c\/h2\u003e\n\u003cp\u003eBanish yellow tones from your blonde hair with Alcôve's Violet Shampoo. Its ultra-pigmented formula enriched with protective and moisturizing active ingredients eliminates unwanted warm reflections and revives the luminosity of light hair. It strengthens the hair fiber and optimizes the elasticity of weakened areas for stronger, more supple and refreshed hair.\u003c\/p\u003e\n\u003ch2\u003eHair types\u003c\/h2\u003e\n\u003cp\u003eFor blonde hair\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eNeutralizes golden and coppery reflections\u003c\/li\u003e\n\u003cli\u003eRevives blonde and lightened tones\u003c\/li\u003e\n\u003cli\u003eAdds luminosity to dull locks\u003c\/li\u003e\n\u003cli\u003eImproves elasticity of porous hair\u003c\/li\u003e\n\u003cli\u003eStrengthens and protects the hair fiber\u003c\/li\u003e\n\u003cli\u003eRevitalizes and hydrates dry areas\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe vegan formula is free of sulfate, gluten, paraben and are cruelty-free.\u003c\/p\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003cp\u003eApply to wet hair and massage into a lather.\u003c\/p\u003e\n\u003cp\u003eRinse and repeat, leaving on for 2 to 5 minutes.\u003c\/p\u003e\n\u003cp\u003eUse when yellow or copper tones reappear.\u003c\/p\u003e\n\u003ch3\u003eIngredients and their benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eEvening Primrose Oil:\u003c\/strong\u003e Moisturizes hair and scalp and protects it from environmental damage.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePomegranate Seed Oil:\u003c\/strong\u003e Protects the scalp and hair from environmental stressors and prevents premature aging.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eMango Extract:\u003c\/strong\u003e Provides anti-aging benefits thanks to its antioxidant and anti-inflammatory compounds.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSunflower oil:\u003c\/strong\u003e Is rich in linoleic acid and moisturizing properties, it prevents loss of moisture in the hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eShea Butter:\u003c\/strong\u003e Is full of fatty acids, vitamins and minerals for deep hydration.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eArgan Oil:\u003c\/strong\u003e Is rich in fatty acids, vitamin E and nutrients, it conditions, nourishes and hydrates the hair and scalp for ultimate shine.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Alcôve","offers":[{"title":"(300ml\/10.14oz)","offer_id":52999338688806,"sku":"CC0000033076","price":11.0,"currency_code":"CAD","in_stock":true},{"title":"(950ml\/32.0oz)","offer_id":52999338721574,"sku":"CC0000033078","price":40.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/690651006232-alcove-anti-yellow-violet-shampoo-for.jpg?v=1778860376"},{"product_id":"shampoing-violet-attenuant-sterling-silver","title":"Sterling Silver Toning Shampoo","description":"\u003ch2\u003eSterling Silver Toning Shampoo\u003c\/h2\u003e\n\u003cp\u003eInject radiant clarity into your color with AG Care's Sterling Silver Toning Shampoo. This pigmented treatment combats brassy and yellow tones with its powerful violet formula. It instantly restores the purity of blondes and silvers. Furthermore, it tackles unwanted tones in highlighted brown hair and intensifies the depth of black hair for a richer, more vibrant color.\u003c\/p\u003e\n\u003ch2\u003eHair types\u003c\/h2\u003e\n\u003cp\u003eFor blonde and silver hair, suitable for black and dark brown hair\u003c\/p\u003e\n\u003ch2\u003eAdvantages\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eComposed of a base of dark purple pigments\u003c\/li\u003e\n\u003cli\u003eNeutralizes brassy and yellow tones in blonde hair\u003c\/li\u003e\n\u003cli\u003eEliminates unwanted reflections from dark brown hair\u003c\/li\u003e\n\u003cli\u003eEnhances and deepens the color of black hair\u003c\/li\u003e\n\u003cli\u003eBrightens blonde, white and gray highlights\u003c\/li\u003e\n\u003cli\u003eProtects color from fading\u003c\/li\u003e\n\u003cli\u003eProtects from harmful UV rays\u003c\/li\u003e\n\u003cli\u003eNourishing, non-staining formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe vegan formula is sulfate, paraben, gluten and cruelty-free.\u003c\/p\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003cp\u003eApply to wet hair and massage into a lather.\u003c\/p\u003e\n\u003cp\u003eRinse thoroughly and repeat if necessary.\u003c\/p\u003e\n\u003cp\u003eFollow with AG’s Sterling Silver Conditioner.\u003c\/p\u003e\n\u003cp\u003eUse 1 to 2 times a week or as needed.\u003c\/p\u003e\n\u003ch3\u003eIngredients and their benefits\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eViolet Base:\u003c\/strong\u003e Enriched with violet pigments, they counteract the yellow and brassy tones that can appear in blonde hair due to various factors, such as bleaching, hard water, sun exposure and time.\u003cbr \/\u003e\u003cstrong\u003eNaPCA:\u003c\/strong\u003e NaPCA attracts moisture from the air and locks it in the hair, providing long-lasting hydration and helping prevent dryness. It plays a role in maintaining the barrier function of the skin of the scalp, thereby contributing to the overall health of the hair. Additionally, it can help smooth the hair cuticle, reducing frizz and leaving hair softer and more manageable.\u003cbr \/\u003e\u003cstrong\u003eSunflower Seed Extract:\u003c\/strong\u003e Contains antioxidants that help protect hair against damage caused by environmental aggressors such as pollution, UV rays and heat from styling. This can help prevent breakage, split ends, and discoloration.\u003cbr \/\u003e\u003cstrong\u003eGlycerin:\u003c\/strong\u003e Is able to hold several times its weight in water, further retaining hydration. It strengthens the hydrolipidic film of the skin and hair.\u003cbr \/\u003e\u003cstrong\u003ePanthenol:\u003c\/strong\u003e Derived from vitamin B5, panthenol is a natural humectant that helps balance moisture, improve flexibility and strengthen hair.\u003c\/p\u003e","brand":"AG Care","offers":[{"title":"(296ml\/10.0oz)","offer_id":52999338754342,"sku":"CC0000003366","price":22.9,"currency_code":"CAD","in_stock":true},{"title":"(1000ml\/33.8oz)","offer_id":52999338787110,"sku":"CC0000003367","price":51.9,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/8624\/0294\/files\/625336001752-ag-care-sterling-silver-toning-shampo.jpg?v=1778860282"}],"url":"https:\/\/blidesbarbier.com\/en\/collections\/shampoing-cheveux-gris-et-blancs.oembed","provider":"Blades Barbier","version":"1.0","type":"link"}